I embed in your business as your Head of Growth, build the marketing engine your team can run without me, then I leave. That's the whole model.
$7,500 – $12,500/month · 3-month minimum
A full-time VP of Marketing costs $200K+ and you're not ready for that commitment — or you don't even know what you'd have them do yet.
Agencies do the work for you and take it with them when the contract ends. You're renting results, not building capability.
Junior marketers need leadership to build the playbook they're supposed to run. They're great executors — but someone has to design the system first.
Consultants tell you what to do and bill you for the advice. The doing — and the teaching — still falls on you.
Most fractional CMOs are optimized to stick around. I'm optimized to leave — with your team fully equipped to run without me.
Audit every marketing channel, interview your team, map the gaps between where you are and where you need to be. No assumptions.
Construct the engine — channel strategy, SOPs, reporting dashboards, hiring support, vendor selection. Real deliverables, not slide decks.
Train your team to own and operate everything we built. Weekly leadership sessions. I'm a resource, not a crutch.
Full documentation handoff. Your team runs the systems independently. I fire myself. That's a successful engagement.
Tangible deliverables your team owns — not recommendations that live in a Google Doc nobody reads.
Prioritized growth channels with rationale, resource requirements, and 90-day activation roadmap.
Step-by-step playbooks for every recurring marketing activity. Written for humans, not marketers.
Partner with your team to build dashboards you can actually read. Not some overly engineered screen that you forget exists in 3 months.
Job descriptions, interview rubrics, and onboarding docs for your first (or next) marketing hire.
Vetted recommendations for your martech stack, focused only on what you actually need.
Embedded senior marketing leadership in your weekly rhythm. Strategy, decisions, and team coaching.
The people who worked with me are probably who sent you here.
"Logan came in and imposed order on chaos, helping us get from strategy to plan to beating our KPIs, fitting in flawlessly with our small team and maximizing our limited resources. 10/10 would recommend."
"Logan gave us so much insight on cross-channel ecom tactics that I'm starting to suspect he actually runs the internet."
"Logan is the only strategist I've ever met who can explain Meta updates in a way that makes sense to both a C-Suite Exec and a Preschool Teacher. It's unsettling how good he is at this."
"Logan spent our money better than we could ever spend our own. A true artist."
Most competitors in this space show no pricing at all. I'm not one of them. If we're not in the same ballpark, I'd rather you know now than waste both our time.
Most engagements run 4–6 months. Some clients extend. Some wrap in 3. Either outcome is a win if your team is running independently.
I'm Logan Ice, and I started The Growth Den because I noticed a pattern: most marketing engagements create dependency. Agencies need you to keep paying. Consultants need you to keep asking. And everyone is incentivized to stick around longer than they should.
I wanted to build something different. An engagement model where success means you don't need me anymore. Where I leave you with the systems, playbooks, and trained team to grow without me — and I consider that a win.
When the work calls for it, I tap into a deep network of vetted contractors and specialists. You get senior leadership thinking and the right execution resources — without hiring a full agency or guessing which freelancer to trust.
Based in the US · Working with SMBs across SaaS, DTC, and professional services · Primarily referral-driven — which probably explains why you're here
Let's find out if we're a fit — and if the timing is right. No pitch deck. Just a conversation.
Let's TalkOr reach out directly — I read every message myself.
Email Me